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read moreLinkedIn has been a valuable tool for many business professionals. The company has been working to simplify the LinkedIn experience across its core products. As the first installment of this effort, LinkedIn recently shared some early examples of redesigned LinkedIn Company Pages, including for companies Philips, Citi, HP and Dell.
For members, LinkedIn believes it will provide easier access to the information users want about the companies they’re interested in. For companies, it can mean a more powerful way to build relationships with their target audience on LinkedIn.
The following are links to three articles about the recent changes, which you might find helpful to your business.
http://blog.linkedin.com/2012/10/04/new-linkedin-company-pages-to-all/
http://marketing.linkedin.com/companypages/
http://learn.linkedin.com/company-pages/
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Brian D. Donnelly, CPA, is a Tax and Advisory Services Partner. He has worked in public accounting for over 30...